other services

More than a traditional sales agency, APM has grown to encompass other special projects and services in conjunction with brands and retailers.

Fast track brand launch

We help you get your story straight by defining your role and purpose in lingerie and lounge categories, based around understanding your business goals and objectives.

We bring our deep experience of the lingerie and lounge environment together with a disciplined planning approach, to research and scope out the right environment in which to tell your brand story.

Then, we devise the strategies to deliver that brand story in ways which make a measurable difference to your audiences, and your business.

Once we have agreed the best strategy with you, we use our network and relationships to secure the appropriate accounts for your brand.

We have helped many brands achieve success through smart strategies.

In conjunction with Bok Goodall ( click here for more information ) we can offer a full fast-track launch for brands saving you hundreds of hours and using our experience of taking brands successfully to market in the optimal time frame.

store development

If you are planning on opening a store or refreshing your concept, we have an industry-leading network of specialists in buying, merchandising, fixturing, store design and branding. We will partner with you to ensure a seamless store concept on budget and on time.

private label

APM partners with several suppliers specialising in design, technical and production for lingerie ( including DD+) , lounge, swim and solutions accessories.

Current retail partners for private label include Marks and Spencer, Boux Avenue, Figleaves, Winners Canada, TK Maxx and Rigby and Peller.